NTA Bulk SMS Guidelines Nepal

The Nepal Telecommunications Authority regulates bulk messaging to protect consumers from spam and ensure reliable communication. Businesses must follow these guidelines.

Sender ID registration

Businesses must register their sender ID with the operator. Promotional and transactional IDs are managed separately.

User consent

Promotional SMS requires explicit consent. Transactional SMS can be sent to registered customers for service-related purposes.

DND compliance

Do-not-disturb preferences must be respected for promotional messages. Transactional routes are exempt for service messages.

Content restrictions

Messages must not contain fraudulent, obscene or illegal content. Political and religious messaging may have additional restrictions.

Working with a compliant provider

Bharosa SMS follows NTA guidelines, handles sender ID registration and ensures messages route through approved operator channels.